26 February 2024

Nothing Good Happens in Slaughterhouses

There is not a single ingredient in the lives or bodies of other animals, or in the products of their bodies such as dairy and eggs, that we cannot get from a plant or other non-animal source. We can live healthy, happy lives, without including other animals in our diet or for any other use such as clothing, furniture, personal care items, labour, entertainment or any other use.

We use other animals for trite reasons of taste, convenience and habit.

As a consequence of our behaviour, each one of the billions of individuals we use, trillions of individuals in the case of sea life, faces a violent, premature death that none of us would wish to experience.

Our billboard illustrates that other animals are feeling beings with minds. When we harm them, they experience terror, pain and suffering. We acknowledge that it is not common in Ireland to slaughter pigs as young as the piglet featured on this billboard. That does not vitiate the terror they experience when they are slaughtered at less than one year old, or as adults once they have been used for the purposes of breeding.

That said, a number of outlets in Ireland sell ‘suckling pig’, a baby pig who is slaughtered at two to six weeks of age, while they are still suckling milk from their lactating mothers.

However, the purpose of our ad is not to discuss the slaughter age of pigs, or even to discuss the pig flesh industry. We aim to show that other animals are feeling beings and to confront the non-vegan public with the injustice of the pain we put them through, and the enjoyment of their lives that we take from them, when we use them as our resources. Once people begin to question their habits and speciesism, it is highly likely that acknowledging sentience in pigs will extrapolate to all animal use.

Nothing Good Happens in Slaughterhouses: our new campaign is live in towns and cities throughout Ireland (location list below).

Photo credit: Aitor Garmendia | Tras los Muros

93.5% Less Emissions on a Vegan Diet

Accompanying these ads, we remind the non-vegan public of the tremendous benefits to the environment of consuming a diet without animal products. A full explanation of how diet is linked to climate change is given here.

Ads can be seen at the following locations:


Name / Street Address1 City County
The Square Tallaght (Double) Dublin 24 Dublin
Rock Road Applegreen Dorden FSU (scroller) Blackrock Dublin
Citywest Road N82 o/s Smart Telecom Citywest Dublin
Barberstown Crossroads Celbridge to Clane Road Celbridge Kildare
Clane O/S Garda Station Clane Kildare
Main Street / Poplar Square Opp. Lawlors Hotel Naas Kildare
Newbridge Inner Relief Road O/S Dunnes Stores Car Park Newbridge Kildare
Ashbourne I/B O/S Community Centre Ashbourne Meath
Medges Road Opp The Pitstop Pub Navan Meath
Navan Shopping Centre Navan Meath
Florence Road Opp Methodist Church Bray Wicklow
Southern Road Opp Bray Business Park Southern Cross Bray Wicklow
Camolin Main Street Northbound Co Wexford Camolin Wexford
Arcadia Road Opp Temple Printing Co Athlone Westmeath
Dundalk R.T.C At Main Building Dundalk Louth
Hanover Street Carlow At Barrack St Junction Parallel Carlow Carlow
Tralee Abbeycourt S/C Tralee Kerry
Grand Parade Near Monument Cork Cork
Loughmahon Road East Cork Cork
Patrick Street o/s 109 Karen Millen Cork Cork
Patrick Street TAXI o/s Dunnes Stores Jnc Bowling Green St. Cork Cork
Arthurs Quay opp Tourist Office – Adshel Plus Limerick Limerick
Lower Cecil Street opp Post Office – Adshel Plus Limerick Limerick
St Nessans Road At Church/ Spar Fr Russel Park Limerick Limerick
Ballymoneen Road Opp Church Inbound Galway Galway
Bothar an Choiste Opposite Shop Off N84 Galway Galway
Castlepark Road O/S Sliabh Rua Estate Galway Galway
Eyre Square – East Opp. No. 8 Galway Galway
Eyre Square North Galway Galway
Dunmore Road Opposite The Sycamores Waterford Waterford

Large Format

Name/Street Address1 City County
Pontoon Road, Castlebar Castlebar Mayo
Castleblaney York St Castleblayney Monaghan
359 Blarney Street Garranbraher Cork Cork
Kinsale Road Cork Cork Cork
Evergreen Street at Barrack St. Junction Gable End of No. 16 Cork Cork
The Ward Finglas Dublin 11 Dublin
Brock Inn The Ward Dublin 11 Dublin
92 East Road, East Wall Dublin 3 Dublin
Lansdowne Tennis Club (Head On) Dublin 4 Dublin
Granby Row At No. 1,  Dublin 1 Dublin 7 Dublin
Granby Row At No. 1,  Dublin 1 Dublin 7 Dublin
Headford Rd at Fahy’s Garage, Galway Galway Galway
Wellpark Galway Galway Galway
N4 2 Km East of Town Centre Longford Longford
Mullingar 3 Patrick St Mullingar Westmeath
Shannon Airport – N19 3rd Panel FTT Airport Shannon Clare
Lusk Cross, Swords, ftt to Dublin Swords Dublin
Rosslare Kilraine ftt to Wexford fm Rosslare Tagoat Wexford

Digital Roadside Screens

Name/Street Address 1 City County
Dorset St Lr Opp jnc Eccles Place Dublin 1 Dublin
Dorset St Lr O/S  46/ 47 Dublin 1 Dublin
Eccles Street O/S Mater Hospital (Taxi 4 Bay) Dublin 1 Dublin
Mary Street Jnt Jervis Lane Upper Dublin 1 Dublin
Earlsfort Terrace opp National Concert Hall (D) Dublin 2 Dublin
Merrion Street Lower At American College Dublin 2 Dublin
Merrion Rd Outside St.Vincents Hosp Dublin 4 Dublin
Killester Village Howth Rd at 193 nr BOI Dublin 5 Dublin
Harolds Cross Rd Near jnc Drummond Av Dublin 6 Dublin
Rathmines Rd Lr O/S Ulster Bank Dublin 6 Dublin
Cabra Rd Outside Spar Dublin 7 Dublin
Clanbrassil St Lwr jnc Malpas St Dublin 8 Dublin
South Circular Rd adj Kilmainham P.O. Dublin 8 Dublin
Howth Village Abbey Street Dublin 13 Dublin
Ferrybank Arklow Arklow Wicklow
Church Rd, Greystones O/S Butlers Pantry Greystones Wicklow
Custume Place Athlone Westmeath
Mary Street jct James Street Drogheda Louth
Peter Street at Taxi Rank Drogheda Louth
St Laurence Street Drogheda Louth
Market Square jct Long Walk Dundalk Louth
Coote St at Peters Church Portlaoise Laois
Dublin St . opp Cathedral Longford Longford
Market Square jnc Ballymahon Street Longford Longford
Denny Street jnc Ashe Street Adshel Plus Tralee Kerry
Cashel Place, Main St Cashel Cashel Tipperary
Eyre Sq O/S Dunnes Stores Galway Galway
Newtown Road jnc Canada Street Waterford Waterford
The Mall jnc Lombard St Waterford Waterford
New St. Lwr. Fish Quay Sligo Sligo